Paul3.Design Co.
Paul3.Design Co.
Incredible Kettlebell Club
Kettlebells are my favorite piece of fitness equiptment. Its compact, heavy and eye catchingly odd to regular people. During the pandemic when gyms closed and people were stuck at home, they quickly became very popular.
During the work-from-home covid era, my KB were my best pals. Maybe I imagined a personality for each one which lead me to branding my own fictitious KB gym. Experimenting with a vintage comic book style and superhero theme, I really had so much fun building this system out.
Captain Kettlebell
24KG Kettlebell • Master of the SSST
Captain Kettlebell is the leader of the sqaud. With an average build he's got strength and endurance to crush the Secret Service Snatch Test with a 24kg, as prescribed.
Ballistic Girl
16KG Kettlebell • The Queen of Swings
Ballistic Girl has mastered explosiveness and is infamous for defeating the 10,000 swing challenge while simultaneously balancing motherhood.
Beast
48KG Kettlebell • Tamed the Beast
Beast is what kettlebell athletes call the 48kg bell. Taming the beast is a right of passage for an athlete to press the bell overhead. With super strength this gentle giant is ready to conquer any fridge that needs moving.
This wasn't just a typical gym, this was a community. Sweet canvas bags, member jackets, challenge patches and even their own cob husk handcare lotion for the calluses formed developing G.I. Joe kung fu grip.
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Workout posters to educate what are kettlebells even good for anyways, and Dan John's famous armor building complex (which is one of my fav programs, btw).
